CasinoSmash Content SEO Manager - UK

Product, Full time

Posted: Monday, 4th April 2022
Job Reference: R006411
Squad: CasinoSmash
Team: Product

It's a great time to join our ambitious team and get involved with a business that is focused, fast paced and a really great place to work.

You'll be encouraged to share your ideas, try new things (and not worry if they don't go right the first time!) and take ownership of your own development. We have a training fund for you to spend each year, as well as the opportunity to earn up to 25% in performance related bonus. We also have; a beer fridge, pizza Friday's, sport always on in the office and regular social events!

Job Title: CasinoSmash Content SEO Manager UK

Team: Marketing

Reports to: Head of CasinoSmash Content

Contract type: Permanent

Location: Hammersmith, London (2 days/week in the office)

CasinoSmash are looking for a Content SEO Manager to come on board and develop a comprehensive content strategy to improve our organic visibility and improve the overall performance of the CasinoSmash UK website. This is the perfect role for someone who values independence and the ability to create and deliver their own vision with the support of a diverse and talented team of peers and mentors.

CasinoSmash is an Oddschecker brand, that works in the affiliate space by offering readers tips and offers in the online Casino market.

As the Content SEO Manager you will:

  • Drive the content strategy of the CasinoSmash’s UK website

  • The SEO manager will work closely with CasinoSmash’s content team to guide on opportunities and inform content spend

  • You will also be responsible for managing a content manager and potentially other external agencies who look after content briefs and our outreach strategy

  • You will also work closely with our product team to guide product changes, and drive new ideas which will improve the visibility of CasinoSmash

The ideal candidate will also have an entrepreneurial spirit who truly wants to help build the CasinoSmash brand in the UK. 

Your key responsibilities will include:

  • Work closely with the Senior Content Manager to drive the SEO strategy within content

  • Identifying opportunities within the SEO landscape to drive meaningful traffic and growth

  • Providing opportunity analysis gaps and keyword research to identify strategic decisions on content

  • Aligning and working closely with content, product, and development teams

  • Tracking and reporting SEO performance

  • Identify product changes based on competitor analysis or own data

  • Work closely with product team to ensure product releases meet expectation

  • Manage relationships with agencies to ensure outreach goals are met and content briefs are fulfilled

  • Weekly optimizing of on-site assets

Ideally, you’ll have:

  • Proven track record of driving results through increasing organic traffic, improving site visibility through key analysis of SEO opportunities

  • Excellent communication with a high level of attention to detail

  • Deep knowledge of SEO Content creation

  • Flexible and open to change, able to cope with a fast moving and rapidly growing business

  • In-depth expertise in SEO tools including (Google Analytics, Google Search, Google Search Console, SEMrush, Ahrefs, Majestic, Moz, DeepCrawl, Screaming Frog)

What you’ll get back from us

Alongside of being challenged daily and a real interest in your development, you will also receive:

  • Competitive bonus scheme

  • Free Sky HD package, broadband and discounted sky talk

  • Free puregym membership

  • Free healthcare with Bupa, life assurance and income protection

  • Pension scheme with up to 9% contribution from the company

  • £1,000 training fund each financial year, to spend on your professional development

  • 25 days holiday which increases by 1 day for each year of service (up to 30 days)

If you are a motivated SEO Manager who wants the flexibility to deliver your own vision of what good looks like, please apply as we’d love to hear from you.

Apply by contacting Tom Hannigan –

Apply for this role